Who owns the story in the age of AI and Blockchain - A Conversation with Carina Schuster

By Carina Schuster & Klaudia Kuklinska

WiW3CH - Community Spotlight - 18 December 2025

Some people don't just work in tech, they translate it. This week on Community Spotlight, Klaudia is joined by Carina Schuster, an award-winning tech journalist, podcast producer, and one of the sharpest storytelling voices in AI, Web3, and digital culture.

What makes Carina stand out is the way she treats storytelling not as an accessory to innovation, but as the backbone of it. She did not chase the Web3 space , the stories in it pulled her in. From reporting on NFTs in 2021 to shaping narratives that make complex ideas feel human, Carina reminds us that clarity is a superpower.

🎙️ In this episode, we explore: 👉 How NFTs and digital art sparked her journey into Web3 👉 Why storytelling is the most overlooked skill in tech 👉 The biggest misconception she sees every day (“crypto = gambling”) 👉 What authenticity means in an era of algorithms and hype 👉 How journalists can stay credible in the age of AI, deepfakes, and information overload

This episode is for builders, creators, communicators or anyone trying to make sense of a fast-moving industry while staying true to their voice.

Carina, thank you for your openness, your perspective, and the storytelling magic you brought to this conversation.

Listen to the full episode here: Community Spotlight Podcast

✨ See you in the spotlight! ✨